Online shop template for handmade jewellery and crafts

A ready made online shop for a handmade jewellery or craft brand. Sell by category and by design collection, write a blog and run everything yourself, with no code.

This template comes with the Basic Website Template package, $150 a year.

Pick your website template colours

Six ready colour sets for this website template. Click a set and every picture below changes to those colours. Type the codes in your settings and the whole site changes. Each set was checked so the text is easy to read.

Colour codes: #8C4C4C #FFFAF7 #FDF4F8 #A8574F (Main, Page, Soft, Accent)

Pictures of the handmade shop template

The home page with a hero, categories and design collections.
A category page with product cards.
A product page with a price and a sale badge.
The cart and the order form.
The blog, with categories.
The same shop on a phone.

Who this website template is for

This online shop template is for a small brand that sells jewellery, gifts, candles, stationery or other handmade goods. It is not made for a big catalogue with hundreds of orders a day, or for a shop that must take card payments on the site.

This online shop template has product categories, design collections, a cart, a blog and a reviews page. The look is soft and warm, with a serif font and rounded cards. It runs on your own hosting, with no monthly platform fee and no plugin shop. The online shop template is built to be found in search, so more buyers can see your products.

What your visitors get

  • An online shop home page with a hero, shop by category, shop by design collection, reviews and new articles
  • Product pages with sale prices, badges, a cart and an order form
  • Prices in your shop currency and in US dollars
  • A blog with categories, a reviews page and a WhatsApp button
  • A sale button with a small live countdown that hides itself when the sale ends
  • Category tiles that fit neatly on a phone

What you get as the owner

  • One simple admin for your online shop with a card for each job: products, blog, reviews, pages, settings and files
  • Set up categories and collections by typing one name on each line
  • Change colours, logo and menu without code
  • Set one sale end time for the whole shop. Sale prices stop on their own
  • Pictures are made smaller and saved as WebP when you upload them
  • Login with an email code. There is no password to forget

An SEO ready website template that loads fast

The basics of search are built into this website template, so you do not need extra plugins.

  • A unique title and description for each page, and a canonical address
  • Share cards for social media
  • Structured data for products, articles and breadcrumbs, plus a box for a FAQ
  • A sitemap that updates itself, plus robots.txt and llms.txt
  • Fonts hosted on the site, pictures with a set size, and lazy loading for speed

How this website template compares

For a small business, this template is simpler and cheaper to run. For anything bigger, it is the wrong tool, and the table says where.

This template compared with WordPress with WooCommerce and a hand coded site
TopicThis templateWordPress with WooCommerceHand coded site
Running costYour hosting onlyFree core, but shop add ons, plugins and premium themes often cost moneyA developer for every change
Parts to updateOne small code base, no pluginsCore, theme and many pluginsWhatever was written
SafetyNo plugin system, so no plugin holesOld plugins and themes are a common way sites get hackedDepends on the coder
SpeedLight pages, fonts hosted on the site, pages kept in memoryDepends on the theme and plugins, and often needs a cache pluginCan be fast
Search setupBuilt in: titles, canonical links, structured data, sitemap and llms.txtUsually needs an SEO pluginWritten by hand
Owner adminOnly what this site needsLarge, with many menusNone, so no self service edits
Learning timeShort, one page for each jobMedium to longNot applicable

Where it is weaker: There is no plugin or theme shop, so a new kind of feature needs a developer. Orders reach you by form, and there is no card payment, stock control or shipping calculator. It uses one language and one shop currency plus US dollars. Choose WooCommerce or another full shop platform instead if you need card payments, shipping rates, many staff, several languages or hundreds of orders a day.

Not sure which is right for you? Read CMS or custom built website: which one should you choose?

Questions about this website template

Can I take card payments on the site?

Not in this version. Orders reach you by a form and you collect payment yourself. If you need card payments on the site, choose a full shop platform.

Can it count my stock?

Not in this version. There is no stock control, so you keep your own count.

Can I change the colours?

Yes. Type seven colour codes in the settings, or use one of the six ready colour sets shown on this page.

What if I want a new feature?

A new kind of feature needs a developer. You can hire one for a short time through the Customise your package option.

How do I get this template?

The template comes with the Basic Website Template package at $150 a year. It includes a .com domain name for the first year, a database, one email mailbox and SSL. You buy it at console.ansel.cloud.

Ready to start?

Get this template with your domain name and email in one package.